Archiv der Kategorie 'english'

« vorherige Einträge
Next Page »

Customized Metrics needed to measure the success of social media marketing

Friday, den 8. May 2009

The IAB just proposed a set of Metrics for measuring Social Media but this proposal still remains very conventional: Effectively measuring the success of social media marketing requires indicators that have been customized for particular categories in the social space and goals and have to go beyond reach and engagement. No other subject is receiving as [...]

Online Kampagnenerfolg, Relevante Angebote, Social Media, Social Media Analytics, english | Keine Kommentare »

Great news for Web Analytics in Europe

Wednesday, den 6. May 2009

Today at 11:00 am local time big news was announced by Aurelie Pols and Eric Peterson, Founder and CEO of Web Analytics Demystified: Aurelie will from now on not only be on the Board of Advisors of Web Analytics Demystified, Inc, but will also hold the position of a Principal Consultant at the company responsibe [...]

Allgemein, Web Analytics, eMetrics Summit, english | Keine Kommentare »

« vorherige Einträge
Next Page »